Dan Kennedy, Vice President of Marketing and Business Development, has taken a journey from brand management at Procter & Gamble to Christian retail and then three years working in China as the marketing leader for an NGO. There, the entrepreneur in him created the vision for Kumveka – a nonprofit firm that provided research, brand, and marketing services to like-minded organizations worldwide. He returned to the US to found and run Kumveka for 13 years. In a desire to focus on audience research, he and a colleague founded Boaz Research to hone in on helping organizations make better-informed decisions by deeply understanding the needs of their audiences.
His role today is The FOCUS Group’s first Vice President of Marketing and Business Development. Dan serves on several boards, including Rise Richmond and Imago Dei Neighborhood School. He lives, learns, and enjoys his dark-roasted and black coffee in Richmond, Virginia. He and his wife, Sara, have four adult children.
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